Top Beauty Retail Apps on iOS in Mexico: Q4 2025

In the fourth quarter of 2025, the beauty retail sector in Mexico saw varied performance across top applications on the iOS platform. Data sourced from Sensor Tower reveals intriguing trends in downloads and active user numbers.

Sephora: Compra en Línea experienced a notable upward trend in weekly downloads, starting at around 5.8K in early October and peaking at approximately 16.9K in mid-November. The app maintained strong engagement, with weekly active users increasing from 75.2K to a high of 122.8K at the beginning of December, before slightly declining towards the end of the year.

Bath and Body Works México showed a significant rise in downloads, particularly in early December, reaching 5.6K. Active users also saw growth, climbing from 53.7K to 64.9K in early December, indicating a steady user base throughout the quarter.

Terramar Brands displayed fluctuating download numbers, with a peak of 1K in mid-November. Despite the variations, the app maintained a consistent presence in the market.

ISDIN México saw modest download numbers throughout the quarter, peaking at 674 in mid-November. This steady performance reflects a consistent user interest.

Finally, Dossier Perfumes had a gradual increase in weekly downloads, reaching a high of 1K in early December before tapering off towards the end of the quarter.

For more detailed insights and analysis on these trends, visit Sensor Tower's platform where comprehensive data is available.