Top 5 Beauty Retail Apps on iOS in Denmark, Q4 2025

In the fourth quarter of 2025, Denmark's top beauty retail apps on the iOS platform showcased diverse performance trends. Data from Sensor Tower provides insights into their weekly downloads and active users.

Club Matas saw a significant rise in weekly downloads, peaking at approximately 8.6K in early December. Its active user base increased steadily, reaching around 83.9K mid-December before experiencing a slight decline to 61K by the end of the quarter.

SEPHORA - Maquillage, Parfum maintained a consistent download pattern with a notable surge to 2.8K in late November. Active users peaked at 25.4K in the same period, before settling at around 20.8K by the end of December.

Rituals Home & Body Cosmetics experienced fluctuating download numbers, with a high of 976 in mid-October. Active users remained relatively stable, peaking at 2.5K in early October and ending the quarter slightly lower at 1.7K.

Notino: profumi e cosmetici recorded a substantial increase in downloads in late November, reaching 1.9K. Active users followed a similar trend, peaking at 3.9K during the same period.

Finally, Lyko showed gradual growth in active users, peaking at about 5.7K at the start of December. Download numbers were modest, with a peak of 455 in late November.

For more detailed insights, visit Sensor Tower's platform.