AI Insights · Timothy · January 2026
Top 5 Beauty Retail Apps on iOS in Austria: Q4 2025 Performance
Explore the performance trends of the top beauty retail apps in Austria on iOS during Q4 2025, with insights on downloads and active users.
During the fourth quarter of 2025, the top beauty retail applications on iOS in Austria displayed varied performance trends, according to Sensor Tower data.
Mein dm from dm-drogerie markt GmbH + Co. KG showed a fluctuating pattern in weekly downloads, peaking at about 5.8K in early December. The app maintained a strong presence in terms of active users, with numbers rising from 125K to a high of 192K by mid-December.
Douglas - Parfüm & Kosmetik recorded a notable increase in downloads in early November, reaching 4.2K, while active users experienced a gradual rise, ending the quarter with approximately 18.8K.
Notino: profumi e cosmetici experienced a spike in downloads in late November with 5.3K. Active users consistently grew throughout the quarter, peaking at 26.3K in early December.
Flaconi: Der Beauty-Onlineshop saw a steady increase in downloads, with a notable peak of 3.3K in late November. Active user numbers fluctuated, reaching a high of 16.1K during the same period.
Finally, BIPA Österreich maintained stable download numbers, with a peak of 1.9K in early December. Active users remained relatively consistent, with minor fluctuations throughout the quarter.
For more detailed insights and data, visit Sensor Tower's platform.
