Top 5 Apparel Apps on iOS in Portugal: Q4 2025 Performance

In the fourth quarter of 2025, the top apparel applications on the iOS platform in Portugal demonstrated varied performance trends in terms of weekly downloads and active users. Here's a closer look at the data provided by Sensor Tower.

Zalando – Online fashion saw a notable increase in weekly downloads, peaking at approximately 8.5K in late November. The app's active user base grew steadily from 6.6K in early October to around 23.1K by the end of December.

SHEIN - Shopping Online experienced a decline in downloads, starting at 5.9K in early October and tapering to 3.9K by the end of December. However, the app maintained a robust active user base, fluctuating between 571K and 695K throughout the quarter.

ZARA saw a significant spike in downloads in December, reaching 14.8K during the holiday season. Active users also increased, peaking at over 135K in late December.

ABOUT YOU Online Fashion Shop had its downloads peak at 7.3K in mid-November, while active users rose consistently, hitting a high of 149K in early December.

Lefties - Moda Online experienced a surge in downloads in late November, reaching over 8.2K, and saw a steady increase in active users, ending the quarter with approximately 28.3K.

For more detailed insights and data, visit Sensor Tower.