Top 5 Apparel Apps on iOS in Belgium: Q4 2025

In the fourth quarter of 2025, the performance of the top apparel applications on iOS in Belgium showcased varied trends. According to data from Sensor Tower, these apps demonstrated significant engagement and download patterns.

Zalando – Online fashion saw a strong increase in weekly downloads, peaking at approximately 9.7K in late November, while weekly active users reached a high of 623K during the same period.

SHEIN - Shopping Online experienced a decline in weekly downloads, starting at 4.3K and decreasing to 3K by the end of December. However, weekly active users fluctuated, with a notable rise to 419K in early November before settling at 318K at the quarter's close.

ZARA maintained a steady download rate, with a significant spike to 6.7K in late November. Active users remained relatively stable, peaking at around 69K in early December.

UNIQLO - LifeWear had consistent download numbers, although there was a slight decline towards the end of the quarter. Active users showed a gradual increase, reaching nearly 27K by December's end.

Lounge by Zalando | Outlet exhibited a moderate increase in downloads in November, reaching 3.1K, while active users saw a peak of 88K in October before declining to 64K by the end of December.

These insights into download and active user trends highlight the dynamic performance of apparel apps in Belgium, with further details available through Sensor Tower.