AI Insights · Timothy · January 2026
Top 5 Apparel Apps on iOS in Austria: Q4 2025
Explore the performance trends of Austria's top apparel apps on iOS for Q4 2025, featuring download and active user insights from Sensor Tower.
In the fourth quarter of 2025, Austria's top apparel apps on the iOS platform showcased varied trends in downloads and active users, as reported by Sensor Tower.
Zalando – Online fashion experienced a notable fluctuation in weekly downloads, beginning with around 3.2K and peaking at 5.4K in late November. However, active users showed a decline from approximately 216K to 173K by the end of December.
The C&A Mode Online Shop app saw weekly downloads starting at 4.4K, dropping to a low of 849 in late December. Meanwhile, active users peaked at 48.7K in November before settling at about 33.6K by the quarter's close.
SHEIN - Shopping Online maintained a steady stream of downloads, beginning with 2.9K and experiencing a slight decrease to 1.6K by the end of the quarter. Active users fluctuated, peaking at 189K in October and ending at around 170K.
H&M downloads showed variability, with an initial high of 3.9K, spiking to 5.4K in late November, and closing the quarter at 1.3K. Active users increased from 97K to a high of 114K in early December, before declining to 83K.
Finally, ZARA downloads remained relatively stable, beginning at 2.2K, peaking at 3.6K in late November, and ending at 1.8K. Active users saw growth, starting at 25.7K and reaching 35.3K in December, before ending the quarter at 33.2K.
For more detailed insights and data, visit Sensor Tower.