Top Word Puzzle Games on Android in New Zealand: Q4 2025

In the fourth quarter of 2025, several word puzzle games on the Android platform in New Zealand showcased varied performance metrics. Here's a closer look at their trends in terms of downloads, revenue, and active users.

Word Search Explorer from PlaySimple Games saw fluctuating weekly downloads, peaking at around 1.6K in mid-October. Revenue trends were relatively stable, with a noticeable increase to approximately $20 in the last week of December. Active users hovered around the 8K mark, with slight variations throughout the quarter.

Zen Word® - Relax Puzzle Game by Oakever Games experienced consistent weekly revenue, maintaining around $200 to $300. The app's downloads showed a dip in November but recovered to about 1K by the end of December. Active users decreased from 8.4K to 7.3K over the quarter.

NYT Crossplay: Play and Spell, although not generating revenue, had a significant spike in downloads at the beginning of October with 6.9K, followed by a steady decline, closing the quarter with 162 downloads.

Wordscapes: Word puzzle game from PeopleFun maintained a strong presence with weekly revenue nearing $900 towards mid-December. Downloads increased steadily, reaching 1.2K at the end of December. However, active users saw a decline from 16K to about 8K throughout the quarter.

Word Tour by PlaySimple Games had a notable increase in downloads early in the quarter, peaking at 2.2K. Revenue showed a marked increase to $31 by the end of December, while active users grew from 363 to 1.9K.

These insights, derived from Sensor Tower data, highlight the dynamic landscape of word puzzle games in New Zealand. For more detailed analytics, visit Sensor Tower.