Top Social Apps on Android in El Salvador: Q4 2025 Insights

In the fourth quarter of 2025, the social app landscape in El Salvador saw significant activity among the top contenders on the Android platform. Here's a detailed look at the performance of these apps, based on data from Sensor Tower.

• TikTok - Videos, Shop & LIVE: This app experienced a gradual decline in weekly revenue, starting at around $16.8K and tapering off to approximately $7.5K by the end of December. Weekly downloads began at 21.8K, with a noticeable drop to about 15.6K in late December. Active users saw a slight decrease from 1.62M to 1.57M over the quarter.

• TikTok Lite - Save Data & Fast: Revenue for TikTok Lite was minimal, peaking at $64 towards mid-December. The app maintained a consistent download rate, with numbers fluctuating between 11.9K and 15.7K. Active users remained stable, hovering around 300K throughout the quarter.

• Facebook: Facebook's revenue showed a slight increase, reaching $1.3K in late November. Download numbers varied, beginning at 15.4K and dropping to 13K by the end of December. The app's active user base was robust, maintaining approximately 1.95M users consistently.

• Instagram: Instagram's revenue experienced a dip, starting at $887 and decreasing to $837 by the end of the quarter. Downloads started at 13.8K, with a slight decline towards the end of the year, settling at 12.1K. Active users remained strong, with numbers close to 2M throughout the period.

• Facebook Lite: This app showed minimal revenue, with only a single dollar noted weekly towards the end. Downloads were stable, beginning at 9.8K and closing at 8.8K. Active users slightly decreased from 184K to 179K during the quarter.

These insights highlight the dynamic nature of social apps in El Salvador, with Sensor Tower providing more in-depth analytics for those interested in further exploring the trends.