AI Insights · Timothy · January 2026
Top 5 Social Apps on Android in Poland: Q4 2025 Performance
Explore the performance trends of the top 5 social apps on Android in Poland during Q4 2025, including downloads, revenue, and active users.
In the fourth quarter of 2025, the top social apps on the Android platform in Poland displayed varied performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the dynamics of these popular apps.
TikTok - Videos, Shop & LIVE showed a notable fluctuation in weekly revenue, peaking at around $483K in early November. Downloads saw a significant rise in late December, reaching approximately 58K weekly. Active users remained relatively stable, with slight variations around 4.9M throughout the quarter.
Instagram experienced moderate weekly revenue, hovering around $13K by mid-December. Downloads increased towards the end of the quarter, peaking at roughly 41K in the week before Christmas. Active users remained consistently strong, averaging around 5.6M.
Facebook maintained steady weekly revenue, occasionally surpassing $15K. Downloads fluctuated, with a peak of about 36K in late December. The app sustained a high number of active users, consistently around 9.3M.
Threads saw download numbers vary, reaching a high of 14K in late December. Active users steadily increased over the quarter, ending with over 1.1M users.
Finally, Friends – Raise AI Companions experienced a significant surge in downloads mid-quarter, peaking at 25K. Revenue, although modest, showed an upward trend, reaching $1.15K in late December. Active users increased significantly, finishing the quarter with approximately 53K.
These insights from Sensor Tower highlight the dynamic nature of the social app market in Poland. For more detailed analysis, visit Sensor Tower's platform.