AI Insights · Timothy · January 2026
Top 5 Social Apps on Android in Estonia: Q4 2025
Explore the performance trends of the top social apps in Estonia during Q4 2025, with insights from Sensor Tower.
In the fourth quarter of 2025, the social app landscape in Estonia saw notable trends across the top platforms. Sensor Tower provides detailed insights into the performance of these apps on the Android platform.
TikTok - Videos, Shop & LIVE consistently maintained a strong presence in terms of revenue, peaking at approximately $10.5K by the end of September, with a gradual decline to about $7.5K by the end of December. Weekly downloads displayed some fluctuations, starting at 885 and dipping to 793 by the quarter's end.
Instagram experienced a moderate revenue trend, beginning at $1.4K and ending at $1.1K. Downloads showed a slight decline over the quarter, starting at 708 and ending at 591.
Threads recorded consistent download activity, starting at 362 and peaking at 458 in late October. By December, downloads stabilized around 336.
Facebook showed a steady increase in revenue, reaching $511 by late November. Downloads also increased towards the end of the quarter, peaking at 455 in mid-December.
Moj: Short Drama & Reels saw a notable peak in downloads at 498 in late October, although the numbers slightly decreased towards the end of the quarter.
For more detailed insights and data trends, visit Sensor Tower's platform.
