AI Insights · Timothy · January 2026
Top 5 Social Apps on Android in Brazil: Q4 2025
Explore the performance of the top social apps on Android in Brazil during Q4 2025, including trends in downloads, revenue, and active users.
In the fourth quarter of 2025, Brazil's Android platform witnessed notable performances from the top social apps. Let's delve into the data from Sensor Tower to uncover the trends.
TikTok Lite - Save Data & Fast experienced a significant surge in weekly revenue, starting at $29 and peaking at approximately $1.6K by the end of December. Weekly downloads remained robust, fluctuating between 496K and 862K, with a notable increase in early December. Active users also showed a positive trend, climbing from 15.7M to 17.3M.
Instagram maintained a steady weekly revenue, averaging around $100K, with a slight dip towards the end of the quarter. Downloads varied between 327K and 569K, with a peak in late December. Active users consistently hovered around 76M, showing a gradual increase.
TikTok - Videos, Shop & LIVE saw weekly revenue primarily stable, around $250K, with a slight decrease in late December. Downloads showed an upward trend, peaking at 613K in early December. Active users increased from 76.4M to 79.2M throughout the quarter.
Instagram Lite, while not generating revenue, had download numbers ranging from 241K to 311K. Active users remained stable, fluctuating slightly around 1.9M.
Lastly, Kwai Lite-versão leve do Kwai, despite no revenue figures, saw download numbers increase from 181K to 238K by the end of the quarter. Active users also showed a moderate rise, reaching 3.8M.
For more detailed insights and data, visit Sensor Tower's platform.
