Top Social Apps on Android in Colombia: Q4 2025 Analysis

In the fourth quarter of 2025, the Android social app market in Colombia showed dynamic trends, with significant activity across top platforms. According to data from Sensor Tower, these apps experienced varied performance in terms of downloads, revenue, and active users.

TikTok - Videos, Shop & LIVE saw a robust performance in revenue, peaking at about $55K in late November. Weekly downloads fluctuated, reaching up to 174K at the start of the quarter, while active users remained consistently above 23M, despite minor fluctuations.

Instagram maintained steady weekly revenue, hovering around $13K. Downloads showed a varied trend, peaking at 113K at the beginning of the quarter and reaching another high of 112K in late December. Active users consistently hovered around 15M, demonstrating stable engagement.

Facebook experienced a gradual increase in revenue, closing the quarter at $12.5K. Downloads initially decreased but saw a resurgence to 101K in late December. The app maintained a stable active user base around 14.7M.

SUGO：Voice Chat Party experienced a steady rise in revenue, culminating at approximately $12K by the end of December. Weekly downloads fluctuated, peaking at 36K in the final week. Active users varied, with a noticeable decline towards the end of the quarter, settling at 44K.

Grindr - Gay Dating & Chat showed a consistent increase in revenue, ending the quarter at $11K. Downloads remained relatively stable, with a peak of 4.7K in mid-November. Active user numbers showed a slow decline towards the end of the quarter, ending at 101K.

For more detailed insights into these trends, visit Sensor Tower's comprehensive reports.