Top 5 Personalization Apps on Android in Bulgaria - Q4 2025

In the fourth quarter of 2025, Zedge™ Wallpapers & Ringtones showcased a notable rise in weekly revenue, peaking at $226 in mid-December. The app's downloads remained relatively stable, culminating in a high of 2.8K during the week of December 22. Active users experienced fluctuations, declining from 39K to 23K by the end of December.

Minimal Watch Faces from Battery Stats Saver saw a decrease in revenue, ending the quarter at $8. Downloads dropped significantly, with only a handful recorded in December. Despite this, active users hovered around 1K, maintaining some consistency.

Niagara Launcher ‧ Home Screen by Peter Huber experienced a steady increase in revenue, closing the quarter at $37. Downloads also showed growth, reaching 155 in the final week. Active users steadily increased, peaking at 1.6K at the end of December.

Facer Watch Faces generated modest revenue, with a peak of $28 in the last week of December. Downloads varied, with a high of 133 in early November. Active users briefly surged to 182 in November before settling at 86 by the end of the quarter.

Lastly, Edge Lighting - Borderlight by ZipoApps saw early revenue peaks at $43 in mid-November, followed by a decline to zero. Downloads decreased towards the end of the quarter, from over 1.2K to around 300. Active users also saw a decline, ending the quarter at 559.

These insights, sourced from Sensor Tower, highlight the dynamic performance trends of personalization apps in Bulgaria. For more detailed analytics, visit Sensor Tower.