AI Insights · Timothy · January 2026
Top 5 Personal Finance Apps on Android in Bulgaria, Q4 2025
Explore the performance trends of leading personal finance apps in Bulgaria for Q4 2025, based on Sensor Tower data.
In the fourth quarter of 2025, the personal finance app landscape in Bulgaria showcased varied performance among the top contenders on the Android platform. Here's a closer look at the trends observed.
Expense Planner: Money Tracker saw a significant increase in weekly downloads, starting from just 5 in early November to over 1.5K by mid-December, before settling around 700 by the end of the year. The app's weekly active users mirrored this growth, peaking at over 1.3K.
For Чеки й витрати: BillkaAI, weekly downloads remained relatively stable, fluctuating between 240 and 480 throughout the quarter. Despite consistent downloads, revenue data was not available for this period.
Smart Budget - Money Tracker experienced a rapid increase in downloads, starting at 742 in early December and reaching 1.9K by late December. The app maintained over 1.7K active users in the final weeks of the quarter.
Personal Budget & Loan Tracker also saw growth, with downloads rising from 46 in mid-November to nearly 1K by the end of December. Active users increased correspondingly, reaching over 1.2K.
Lastly, Money manager & expenses had a steady presence with weekly downloads ranging from 147 to 349. Revenue showed a noticeable spike in the final week of December, reaching $57, while active users gradually declined from 2.6K to 2.5K.
These insights, derived from Sensor Tower data, offer a glimpse into the dynamic market of personal finance apps in Bulgaria. For more detailed analytics, visit Sensor Tower.