Top 5 Delivered Meal Kits and Specialty Foods Apps in New Zealand for Q4 2025

In the fourth quarter of 2025, the performance of the top meal kit and specialty foods applications on the Android platform in New Zealand presented varied trends. According to Sensor Tower, these apps showed distinct patterns in weekly downloads, revenue, and active user engagement.

HelloFresh: Meal Kit Delivery maintained a robust presence with weekly downloads peaking at 90 in late September. However, a gradual decline was observed towards the end of the year, with downloads reaching 76 by the last week of December. The app's weekly active user base started strong at 3,235 in late September, peaking at 3,700 in mid-October before declining to 2,618 at the end of December.

EveryPlate: Cooking Simplified experienced minimal changes in downloads, fluctuating between 1 and 4 throughout the quarter. Active users remained relatively stable, starting at 30 in September and ending with a slight decrease to 25 by year-end.

For Vivino: Drink the Right Wine, weekly downloads showed an upward trend, starting at 32 and climbing to 42 by the end of December. Revenue for this app saw fluctuations, starting at $31, dropping to $19 in late November, and then increasing to $33 by the end of the year. Active users mirrored this variability, with numbers starting at 81, dipping to 64 in early December, and finally recovering to 81.

HiddenWines and Falguni gruh udhyog showed negligible activity during this period, with no significant downloads or revenue reported.

These insights highlight the dynamic nature of the meal kit and specialty foods app market in New Zealand. For more detailed analytics, visit Sensor Tower's platform.