AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps on Android in Uruguay Q4 2025
Explore the performance of Uruguay's top consumer finance apps on Android in Q4 2025, with insights on downloads and active users from Sensor Tower.
In the fourth quarter of 2025, the performance of top consumer finance applications on the Android platform in Uruguay showcased varied trends in downloads and active user engagement. The data provided by Sensor Tower offers a closer look at these trends.
eBROU experienced a steady increase in downloads, starting the quarter with approximately 4.5K weekly downloads and peaking at 5.5K in mid-December. Active users saw fluctuations, beginning at 486K and ending at about 359K, indicating a gradual decline over the quarter.
Banco Santander Uruguay showed consistent download activity, with numbers ranging from around 2.6K to 3.7K. Active users peaked at 181.7K in early November before decreasing to approximately 146.9K by the end of December.
OCA had a notable increase in downloads, particularly in early December, reaching over 4.2K. Active users rose steadily throughout the quarter, from 94.9K to a high of 110.6K in mid-December, before settling at 98.6K.
BBVA Uruguay maintained a moderate pace in downloads, with fluctuations between 1.1K and 1.7K. Active user numbers increased towards the end of the quarter, reaching 43.6K in mid-December before a slight decrease.
Itaú Uruguay saw download numbers ranging from 1K to 1.7K, showing a mild increase in early December. Active users also saw an upward trend, peaking at 99.4K in mid-December before decreasing slightly.
For further insights and detailed analysis, visit Sensor Tower's platform.