AI Insights · Timothy · January 2026
Top 5 Apparel Apps on Android in Romania, Q4 2025
Explore the performance of the top 5 apparel apps in Romania on Android during Q4 2025, with insights on downloads and active users.
In the fourth quarter of 2025, the Romanian Android market saw significant activity in the apparel app sector. Here's a closer look at the performance of the top five apps, based on data from Sensor Tower:
SHEIN-Shopping Online: Weekly downloads started strong with over 31K in late September but saw a gradual decline to around 15K by the end of December. Active users peaked in mid-November at approximately 2.3M but decreased to 1.7M by the quarter's end.
Sinsay - moda i zakupy online: This app experienced an upward trend in downloads, reaching a high of over 30K in late November before tapering off to around 11K. Active users also saw a peak in early November at 1.2M, with a decline to 826K by December's close.
LC Waikiki Online Shopping: Downloads reached their peak at 33K in late November, with active users showing a steady climb to 56K during the same period before ending the quarter at around 41K.
Lounge by Zalando | Outlet: Downloads increased steadily, peaking at 10.5K in late November. Active users followed a similar trend, peaking at over 72K in mid-December before ending the year at 59K.
Zalando – online fashion store: Weekly downloads fluctuated, with a notable peak of 13.9K in late October. Active users saw a rise to nearly 497K in late November, though this number dropped to 302K by the end of December.
These insights highlight the dynamic nature of the Romanian apparel app market on Android in Q4 2025. For more detailed analytics, visit Sensor Tower.
