AI Insights · Timothy · January 2026
Top 5 Apparel Apps Performance on Android in Latvia, Q4 2025
Explore the performance trends of the top 5 apparel apps on Android in Latvia during Q4 2025, based on Sensor Tower data.
In the fourth quarter of 2025, the performance of the top apparel applications on the Android platform in Latvia showcased varying trends in weekly downloads, as captured by Sensor Tower.
SHEIN-Shopping Online maintained a steady download rate initially, with numbers around 1.3K in early October. However, a gradual decline was observed, reaching its lowest at 392 downloads in the week of December 22, before a slight recovery to 868 downloads in the last week of December.
Zalando – online fashion store experienced a consistent increase in downloads through mid-November, peaking at 1K in the week of December 8. The subsequent weeks saw a sharp drop, ending the quarter at 383 downloads.
The ABOUT YOU Outlet app started Q4 with 911 downloads, which decreased steadily, hitting a low of 137 downloads in the week preceding Christmas. The quarter closed with a slight uptick to 205 downloads.
Meanwhile, ABOUT YOU Online Fashion Shop saw fluctuating download figures, starting at 346 downloads and peaking at 706 downloads in mid-November. The numbers then tapered off, stabilizing around 182 downloads in the final weeks.
Finally, 4F - sports fashion online witnessed a modest increase in weekly downloads, beginning the quarter at 281 downloads and reaching a peak of 517 downloads in late November. The app concluded the quarter with 319 downloads.
These insights provide a snapshot of the market dynamics for apparel apps in Latvia and are derived from Sensor Tower's comprehensive data analysis. For more detailed insights, Sensor Tower offers extensive analytics and reporting tools.
