AI Insights · Timothy · January 2026
Top 5 Apparel Apps on Android in Colombia: Q4 2025
Explore the performance trends of the leading apparel apps in Colombia on the Android platform during Q4 2025, based on Sensor Tower data.
The fourth quarter of 2025 showcased significant trends among the top apparel apps on the Android platform in Colombia. According to Sensor Tower data, these apps demonstrated varied performance in terms of downloads and user engagement.
SHEIN-Shopping Online saw a fluctuating download pattern, starting at 333K and peaking at 394K in late October. However, by the end of December, downloads decreased to about 114K. Active users remained robust, with a peak of 10.1M in early November, though there was a slight decline towards the end of the quarter.
adidas: Shop Shoes & Clothing experienced a notable increase in downloads mid-quarter, reaching a high of 21.5K in mid-November. Active users followed a similar trend, peaking at 495K around the same time, before stabilizing at 350K by the end of December.
Zara maintained steady download numbers, with slight increases throughout the quarter, peaking at 4.5K in early November. Active user numbers showed consistent growth, ending the quarter at 31.6K.
OSTU App - Esenciales de Moda downloads remained stable, peaking at 4.1K in early November. Despite consistent downloads, there was no available data on active users to further analyze engagement.
Finally, Bata - shoes and apparel also showed a stable download trend, with a peak of 4K in early December. Similar to OSTU, data on active users was not available.
For more detailed insights and data, please visit Sensor Tower's platform.
