Top 5 Entertainment Apps Performance in Central America, Q3 2024

In the third quarter of 2024, the top entertainment applications in Central America showed varied performance trends across downloads, revenue, and active users. As per data from Sensor Tower, these insights provide a glimpse into the app usage dynamics within the region.

ViX: TV, Fútbol y Noticias, developed by Univision Communications Inc., exhibited a notable fluctuation in weekly revenue, peaking at around $736K in early August. The app's downloads reached a high of approximately 662K in the same period. However, there was a gradual decline in active users from around 2.74M in early July to approximately 2.28M by the end of September.

Max: Stream HBO, TV, & Movies from WarnerMedia Global Digital Services saw its highest weekly revenue in mid-July, hitting about $797K. Weekly downloads were relatively stable, with figures hovering around 223K to 383K throughout the quarter. Active users increased steadily, reaching approximately 6.08M by the end of September.

ShortMax - Watch Dramas & Show noted a significant surge in downloads in mid-September, achieving over 1M downloads in a single week. This spike was mirrored in active user numbers, which soared to about 1.44M by late September. Revenue also saw a positive trend, ending the quarter at around $58K per week.

Netflix, a staple in the entertainment sector, maintained a steady weekly revenue, averaging around $37K to $42K. Downloads remained consistent, ranging from 213K to 246K weekly. Active users showed a minor fluctuation but generally hovered around 11M to 12M.

DramaBox - Stream Drama Shorts from STORYMATRIX PTE. LTD. experienced a peak in weekly downloads at approximately 378K in early July. Active users increased to about 608K by the end of September, while weekly revenue remained stable, averaging around $80K.

For more detailed insights and data, visit Sensor Tower's platform.