Top 5 Entertainment Apps on iOS in Kenya, Q3 2024

In the third quarter of 2024, the entertainment app landscape in Kenya on iOS was dominated by a mix of global and regional players. Here's a detailed look at the performance of the top five entertainment apps during this period, based on data from Sensor Tower.

TikTok by TikTok Ltd. witnessed a robust performance with a consistent increase in weekly downloads, peaking at about 9.4K in early August. Revenue saw a high of approximately $6.2K mid-July, while active users maintained a steady climb, closing the quarter at around 243K.

Netflix from Netflix, Inc. experienced a gradual uptick in downloads, reaching over 1.7K in mid-August. Revenue fluctuated, peaking at roughly $530 in late August. Active users saw an increase, culminating in approximately 24.2K by the end of September.

Showmax had a varied performance with downloads spiking in late July at about 1.3K. Active users demonstrated a positive trend, rising steadily to approximately 13.7K by the quarter's end.

TikTok Lite showed consistent download numbers, with a slight peak at 1.1K in early August. Active users increased progressively, reaching about 15.6K by late September.

ShortMax - Watch Dramas & Show experienced fluctuations in downloads, with a notable increase to 1.2K in mid-September. Revenue saw a peak of approximately $899 mid-July, while active users rose to about 4.1K in mid-September before tapering off slightly.

For more detailed insights and metrics on app performance, Sensor Tower remains a comprehensive source for app analytics and trends.