Top 5 iOS Entertainment Apps in Kenya Q3 2024

In the third quarter of 2024, the landscape of entertainment applications on the iOS platform in Kenya showcased diverse performance metrics. Here, we delve into the weekly trends in downloads, revenue, and active users for the top five apps, based on data from Sensor Tower.

TikTok witnessed a dynamic quarter, with weekly downloads peaking at 9.4K in early August. Revenue for the app saw fluctuations, reaching approximately $6.2K mid-July before dropping to about $5K by the end of September. Active users maintained a steady presence, hovering around 240K, with a slight increase to 248K in early September.

Amazon Prime Video exhibited a modest performance in Kenya. The app's weekly downloads remained relatively stable, averaging around 500, while revenue peaked at $1.5K at the end of August. Active users showed a slight decline, starting at 1.9K and closing the quarter just below that number.

DramaBox - Stream Drama Shorts experienced varied trends with a peak in weekly downloads at 1K in early August and a significant active user base that grew to over 4K by the start of September. Revenue fluctuated, starting at $1.3K and decreasing to under $1K by the quarter's end.

ReelShort - Short Movie & TV saw a gradual increase in active users, from 7.3K at the beginning of the quarter to almost 8.9K by the end. Downloads were highest at the start of July, with 1.1K, while revenue peaked at $967 in late September.

ShortMax - Watch Dramas & Show showed a varied pattern with weekly downloads peaking at over 1K in early September. Revenue fluctuated, starting at $534 and peaking at $899 mid-July. Active users saw an upward trend, reaching 4K by mid-September before declining slightly.

These insights reveal the shifting dynamics in the entertainment app sector in Kenya on the iOS platform. For more detailed analytics and insights, Sensor Tower provides comprehensive data and analysis.