Top 5 Entertainment Apps Performance in Romania, Q2 2024

In the second quarter of 2024, the top 5 entertainment applications in Romania—Disney+, TikTok, AntenaPLAY, HBO Max: Stream TV & Movies, and SkyShowtime: Filmer och serier—demonstrated diverse trends in downloads, revenue, and active users.

Disney+ experienced fluctuations in its weekly revenue, peaking at around $167K in mid-April and dropping to approximately $92K in early June. Weekly downloads saw a significant increase in the week of June 10, reaching 16.8K from an average of around 10K earlier in the quarter. Active users peaked at 295K in the same week and then declined to 243K by the end of June.

TikTok held a strong position with weekly revenue peaking at $874K in early April but gradually decreasing to $432K by the end of June. Downloads showed a consistent rise, starting at 35.2K and peaking at 49.6K in mid-June. Active users remained robust throughout the quarter, peaking at 4.78M in the last week of June.

AntenaPLAY saw relatively stable revenue trends, peaking at $32.4K in early April and then holding steady around the $20K-$26K mark towards the end of the quarter. Downloads were modest, peaking at 2.1K in late May. Active users fluctuated, peaking at 9.3K in early April and decreasing to 6.7K by the end of June.

HBO Max: Stream TV & Movies had varied revenue, peaking at $50K in early April but dropping significantly to around $1.7K by late May. Downloads peaked at 7.6K in early May before falling to 700 in the following weeks. Active users saw a peak of 84K in mid-May, followed by a steep decline to 25.8K by the end of June.

SkyShowtime: Filmer och serier showed steady revenue, peaking at $19.3K in mid-April and stabilizing around $16K-$17K towards the end of June. Downloads saw a spike in late April with 25.6K but generally hovered around 5K. Active users peaked at 162K in mid-April and remained relatively stable around 133K by the end of June.

These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends.