Top 5 Books Apps Performance in Mexico Q2 2024

In the second quarter of 2024, the top 5 books apps in Mexico displayed varied performance trends across downloads, revenue, and weekly active users. Here, we delve into the specifics of each app's metrics, based on data from Sensor Tower.

Audible: Audio Entertainment saw a consistent revenue stream, starting at approximately $45K in early April and gradually declining to around $38K by the end of June. Downloads fluctuated, starting at 11.4K in the first week of April, dipping to 5.4K in late May, and recovering to 10.1K by the end of June. Weekly active users remained relatively stable, hovering around 63K to 65K throughout the quarter.

Storytel - Audiobooks Library experienced a steady revenue decrease from $30K in early April to about $25K by the end of June. Downloads showed a significant rise, starting at 1.3K in the first week of April, peaking at 14.8K in mid-June, before ending at 12.2K. Weekly active users followed a similar upward trend, beginning at 10.9K and reaching a high of 32K by mid-June.

Manobook: My Good Story Reader had a fluctuating revenue, starting at $26K in early April, peaking at $25K in late April, and dropping to $13K by the end of June. Downloads varied significantly, starting at 11.6K, falling to 1.4K in early June, and ending at 5.4K. Weekly active users showed a downward trend from 19K in early April to 8.1K in mid-June, with a slight recovery to 11.5K by the end of June.

Beek: Audiobooks & Challenges maintained a steady revenue, starting at $8.5K in early April, peaking at $9.3K in mid-April, and stabilizing at $6K by the end of June. Downloads remained relatively low, starting at 571 in early April and ending at 618 by the end of June. Weekly active users showed a decline from 29.7K in early April to 23.6K by the end of June.

Everand: Ebooks and audiobooks displayed a stable revenue trend, starting at $12.7K in early April, peaking at $12.9K in late April, and ending at $10.9K by the end of June. Downloads fluctuated, starting at 6.7K in early April, dropping to 3.9K in early June, and slightly recovering to 4.8K by the end of June. Weekly active users remained consistent, hovering around 36K to 46K throughout the quarter.

These insights were derived from Sensor Tower data, offering a comprehensive look at the performance of these top books apps in Mexico during Q2 2024. For more in-depth analysis and insights, visit Sensor Tower.