AI Insights · Timothy · July 2024
Top 5 Entertainment Apps on iOS in Russia: Q2 2024 Performance
In Q2 2024, TikTok, WePlay: Играй и Общайся!, Кинопоиск: просмотр фильмов, VK Video: shows, films, series, and RUTUBE: Смотри видео здесь showed varied performance trends in downloads, revenue, and active users on iOS in Russia.
In the second quarter of 2024, the top five entertainment apps on iOS in Russia exhibited diverse performance trends in terms of downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.
TikTok maintained its popularity with weekly downloads peaking at 164K in late April. However, its weekly revenue showed a downward trend, starting at around $10.3K in early April and declining to approximately $4.7K by mid-June. The app's active users remained relatively stable, hovering around 8.7M throughout the quarter.
WePlay: Играй и Общайся! saw significant growth in weekly revenue, which rose from $5.6K in early April to a high of roughly $33K by mid-June. Downloads fluctuated, with a notable peak of 64K in mid-May. Active users also showed an upward trend, reaching approximately 146K by mid-June.
Кинопоиск: просмотр фильмов experienced consistent weekly revenue, averaging around $24K to $28K, with a slight peak at $28K in early June. Downloads remained steady, peaking at about 48K in late April, while active users showed minimal fluctuation, maintaining around 725K to 800K throughout the quarter.
VK Video: shows, films, series had a notable increase in weekly downloads, peaking at approximately 63K in mid-June. Active users also grew steadily, starting at around 138K in early April and reaching approximately 233K by the end of June.
RUTUBE: Смотри видео здесь showed a stable trend in downloads, with peaks around 41K in late April and mid-May. Active users increased from about 1.65M in early April to a peak of 1.86M by mid-June, before a slight decline to 1.72M at the end of the quarter.
For more detailed insights and data, visit Sensor Tower.