Top 5 Entertainment Apps on iOS in Mexico Q1 2024

The first quarter of 2024 saw significant activity among the top entertainment apps on iOS in Mexico. Data from Sensor Tower highlights the performance of the top 5 apps: TikTok, Max: Stream HBO, TV, & Movies, Netflix, Amazon Prime Video, and ViX: TV, Fútbol y Noticias.

TikTok from TikTok Ltd. demonstrated a robust performance. Weekly revenue saw a peak of approximately $408K during the week of March 4, with a general upward trend throughout the quarter. Weekly downloads fluctuated, peaking at around 187K in early January, while active users remained relatively stable, averaging around 8.6M.

Max: Stream HBO, TV, & Movies from WarnerMedia Global Digital Services, LLC, showed strong engagement following its release in late February. Weekly revenue consistently hovered around $441K to $462K. Downloads were impressive, starting at 301K in its launch week and maintaining a high volume with a peak of 306K in the first week of March. Active users saw significant growth, reaching approximately 665K by the end of March.

Netflix from Netflix, Inc., experienced a steady performance. Weekly revenue was consistent, peaking at around $39K in early February. Downloads saw a gradual decline from approximately 97K in early January to around 67K by the end of March. Active users fluctuated but showed a notable recovery towards the end of the quarter, reaching approximately 2.1M.

Amazon Prime Video from AMZN Mobile LLC maintained a steady download rate throughout the quarter, starting at 50K in early January and peaking at 53K in mid-February. Active users showed a steady increase, growing from approximately 310K at the start of the year to around 342K by the end of March.

ViX: TV, Fútbol y Noticias from Univision Communications Inc. saw varied performance. Weekly revenue peaked at approximately $340K in early January and then fluctuated, ending the quarter at around $195K. Downloads were highest in early February at around 61K, while active users peaked at approximately 230K in mid-February before stabilizing around 201K by the end of March.

For more detailed insights and data, visit Sensor Tower.