AI Insights · Timothy · April 2024
Top 5 Entertainment Apps on iOS in Latin America Q1 2024
Discover the performance trends of the top 5 entertainment apps on iOS in Latin America during Q1 2024, including TikTok, Disney+, HBO Max, Star+, and Max.
In Q1 2024, the top 5 entertainment applications on the iOS platform in Latin America showcased varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how each app fared over the quarter.
TikTok experienced a dynamic quarter. Weekly revenue saw fluctuations, peaking at approximately $1.02M in early March. Weekly downloads started strong with around 559K in the first week of January, but gradually declined to about 468K by the end of March. The app maintained a stable user base, with weekly active users hovering around 22.4M throughout the quarter.
Disney+ showed a consistent performance in revenue, with a notable increase to $834K in the week of January 22. Downloads saw a slight drop from 140K in the first week of January to 118K by the end of March. Active users initially declined from 2.07M to 1.60M but rebounded to approximately 1.88M by the end of the quarter.
HBO Max: Stream TV & Movies had a turbulent quarter. Revenue fluctuated, peaking at $1.08M in early February before dropping significantly. Downloads also saw a sharp decline, starting at 149K in early January and falling to just 27K by the end of February. Active users decreased from 1.83M in early January to around 587K by the end of March.
Star+ demonstrated steady growth in revenue, reaching $473K in the final week of March. Downloads were relatively stable, with a peak of 144K in mid-February. Active users showed a consistent trend, fluctuating around 1.5M to 1.6M throughout the quarter.
Max: Stream HBO, TV, & Movies, despite being released in late February, quickly gained traction. Weekly revenue remained strong, peaking at $990K in early March. Downloads were robust, with a high of 960K in the first week of March. Active users grew rapidly, reaching 2.40M by the end of March.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.