AI Insights · Timothy · April 2024
Top 5 Entertainment Apps on iOS in Central America: Q1 2024
Discover the performance of the top 5 entertainment apps on iOS in Central America during Q1 2024, including trends in downloads, revenue, and active users.
During the first quarter of 2024, the top five entertainment apps on iOS in Central America showcased varying trends in downloads, revenue, and active users. Here’s a closer look at their performance:
Disney+ experienced a fluctuating revenue trend, peaking at approximately $531K in the week of January 22. Weekly downloads saw a gradual decline in the early weeks but picked up towards the end of the quarter, reaching around 47K in the last week of March. Active users showed a notable dip mid-quarter but rebounded to nearly 690K by March 25.
TikTok maintained a strong presence with a gradual increase in revenue, peaking at $492K in early March. Weekly downloads fluctuated, with a high of around 214K at the start of January, tapering off to about 161K by the end of March. Active users remained consistently high, hovering around 9.5M throughout the quarter.
HBO Max: Stream TV & Movies saw significant revenue, peaking at $605K in early February. Downloads showed a declining trend, starting at 55K in early January and dropping sharply to around 8.5K by late February. Active users also saw a decline, from about 689K at the beginning of the quarter to approximately 195K by the end.
ViX: TV, Fútbol y Noticias had a notable revenue peak of $347K in the week of January 8. Downloads were highest in early February at about 66K, with a steady trend around 42K towards the end of March. Active users increased from around 199K at the start of January to 245K by the end of the quarter.
Max: Stream HBO, TV, & Movies, despite being a new entrant, achieved substantial weekly revenue peaking at approximately $535K in early March. Downloads were strong, starting at 334K in late February and maintaining around 272K by the end of March. Active users grew rapidly from 264K to 755K over the same period.
For more detailed insights and data, visit Sensor Tower.