Q1 2024 Performance of Top Books Apps on iOS in Brazil

In the first quarter of 2024, the Brazilian market for book applications on iOS has seen varied performance across the top contenders. Sensor Tower's data showcases the trends for these apps in terms of downloads, revenue, and weekly active users.

Lera: Best eBooks & Webnovels experienced a steady revenue trend with a slight decrease from $34K to $29K over the quarter. Downloads peaked in the first week at 14K but saw a decline to under 1K by the end of March. Weekly active users started strong with 43K but gradually decreased to 27K, indicating a downward trend in engagement.

Tapon - Stories & Novels showed a fluctuating revenue pattern, starting at $14K and dipping to a low of $5.6K in the last week of March. Downloads witnessed a mid-quarter spike reaching 3.5K, yet concluded the quarter around the 500 mark. The app's weekly active users hovered around the 5K range, with a peak at 7.6K in mid-February.

BueNovela - leer novela libro saw a mid-quarter revenue increase with a jump from $4K to over $11K, ending the quarter with a notable $11.3K. Downloads showed an upward trend in the latter half of the quarter, peaking at 1.3K in the last week. Weekly active users reflected a similar pattern, starting at 5.2K and growing to 6.4K.

Audible: Audio Entertainment maintained a consistent revenue stream around $7K-$8K throughout the quarter. Downloads remained steady, with a slight increase to 1.1K towards the end. The weekly active users showed minimal fluctuation, remaining close to the 5K mark.

GALATEA: Novels & Audiobooks presented a diverse revenue landscape, beginning at $8.3K, dropping to $3.3K, and then rising again to $8.3K by late February. The app's downloads saw a significant boost in late February, with a high of 1.7K. Weekly active users experienced their highest at 14K in the first week, dipping to 11K by the quarter's end.

The data from Sensor Tower offers a snapshot of the dynamic book app market in Brazil on iOS, highlighting the varying performance of top applications in terms of downloads, revenue, and active users. For more detailed insights, Sensor Tower's platform provides a deeper dive into the data.