Top 5 Entertainment Apps in Central America Q4 2023

In the fourth quarter of 2023, the top 5 entertainment apps in Central America saw varying performance trends across weekly downloads, revenue, and active users. Here’s a closer look at the data provided by Sensor Tower.

ViX: TV, Fútbol y Noticias experienced fluctuating weekly revenue, peaking at around $423K during the week of November 20. Weekly downloads saw a notable dip from approximately 450K at the end of September to around 240K by the end of December. Active users also showed a downward trend, starting at over 2.2M in late September and ending at about 1.7M by Christmas.

Netflix maintained a relatively stable weekly revenue, hovering around $45K to $50K throughout the quarter. Downloads saw an increase towards the end of the year, reaching nearly 380K in the final week of December. Active users grew steadily, starting at 12.2M and peaking at over 13.3M by the end of the quarter.

Disney+ showed strong revenue growth, peaking at approximately $771K during the last week of December. Weekly downloads peaked at around 304K in early November before settling at around 218K by the end of the quarter. Active users fluctuated, starting at 2.4M and ending at approximately 2.6M by Christmas.

Pluto TV: Watch & Stream Live saw a significant spike in weekly downloads, reaching over 600K in late November. Active users also increased notably, peaking at around 1.65M during the same period.

HBO Max demonstrated consistent revenue, peaking at around $647K in early November. Downloads showed a peak of approximately 273K in mid-November, while active users increased from 2.1M in late September to 2.4M by the end of December.

Overall, the top entertainment apps in Central America showed diverse trends in Q4 2023, with some apps experiencing significant spikes in downloads and active users. For more detailed insights and data, visit Sensor Tower.