AI Insights · Timothy · January 2024
Top 5 Entertainment Apps in Latin America Q4 2023
Discover the performance of the top 5 entertainment apps on a unified platform in Latin America during Q4 2023, including trends in downloads, revenue, and active users.
The fourth quarter of 2023 saw significant activity among the top entertainment apps in Latin America. Here's an overview of the performance of the top five apps: HBO Max: Stream TV & Movies, Disney+, TikTok, Globoplay: Novelas, séries e +, and Star+.
HBO Max: Stream TV & Movies
This app saw a consistent increase in weekly revenue, peaking at around $1.45M in the first week of November. Weekly downloads varied, reaching a high of approximately 684K in the third week of November. Weekly active users fluctuated but maintained a strong presence, peaking at about 8.1M in mid-December.
Disney+
Disney+ experienced notable fluctuations in weekly revenue, peaking at around $1.41M in the third week of November. Downloads showed a mix of highs and lows, with the highest number being 896K in early November. Active users saw an increase towards the end of the quarter, reaching approximately 10.2M by the final week of December.
TikTok
TikTok maintained robust revenue throughout the quarter, peaking at approximately $1.39M in mid-December. Weekly downloads reached their highest point at around 4.3M in mid-October. Although there was a slight dip in active users, the app maintained a substantial base with numbers hovering around 161M to 167M.
Globoplay: Novelas, séries e +
Globoplay saw varying revenue trends, with a peak of about $890K in the first week of December. Downloads fluctuated, with the highest being around 351K in mid-October. Active users also showed variability, peaking at approximately 5.5M in late October.
Star+
Star+ had a mixed revenue trend, peaking at around $686K in the last week of October. Downloads reached a high of about 647K in early October. Active users showed some volatility but remained strong, peaking at approximately 11M in early October.
For more detailed insights and data, visit Sensor Tower.