Top 5 Entertainment Apps on iOS in Nigeria Q4 2023

In the fourth quarter of 2023, the top entertainment apps on iOS in Nigeria showed varied performance across key metrics. Here’s a closer look at how TikTok, Netflix, Amazon Prime Video, Movies Box, and ReelShort - Short Movie & TV performed.

TikTok

TikTok saw steady weekly revenue, peaking at around $17.7K in mid-November. Weekly downloads fluctuated, reaching a high of approximately 84.3K in early October and ending the quarter at around 71.6K. Active users remained robust, with a slight increase from 940K to 965K over the quarter.

Netflix

Netflix experienced relatively stable weekly revenue, with minor fluctuations, peaking at $218 in early November. Downloads saw a slight decline early in the quarter but recovered to about 13.4K by the end of December. Active users showed stability, maintaining around 125K by the end of the quarter.

Amazon Prime Video

Amazon Prime Video had a notable peak in weekly revenue at $4.8K in early November. Downloads were highest in early October at 15K but decreased to around 9.1K by the end of December. Active users saw a gradual decline from 54.6K in early October to 47.4K by the end of the quarter.

Movies Box

Movies Box maintained modest revenue, peaking at $24 in early December. Weekly downloads showed a steady increase, reaching approximately 8.7K by the end of the quarter. Active users followed a similar trend, ending the quarter at about 9.4K.

ReelShort - Short Movie & TV

ReelShort - Short Movie & TV saw variable weekly revenue, peaking at around $2K in the last week of December. Downloads were highest in early November at about 16.5K and ended the quarter at around 5.3K. Active users surged mid-quarter, peaking at 32.8K in mid-November and stabilizing at around 29.2K by the end of December.

These insights showcase the dynamic nature of the entertainment app landscape in Nigeria for Q4 2023. For more detailed insights, visit Sensor Tower.