Top 5 Entertainment Apps on iOS in Kenya Q4 2023

In the fourth quarter of 2023, the top 5 entertainment apps on iOS in Kenya demonstrated diverse performance metrics. Here’s a closer look at how each app fared:

TikTok from TikTok Ltd. saw significant activity in Q4 2023. Weekly revenue peaked at around $5.3K by late December, while downloads fluctuated, hitting a high of approximately 6.3K in early November. Active users displayed a steady upward trend, reaching nearly 219K in the final week of December.

Netflix by Netflix, Inc. experienced a decline in weekly revenue, starting from around $1.2K at the end of September and dropping to $521 by Christmas week. Downloads, however, remained consistent, with a slight increase towards the end of the quarter, peaking at around 1.5K mid-December. Active users saw a decrease from nearly 39K to around 29.8K over the quarter.

TikTok Lite also from TikTok Ltd., showed consistent growth in downloads and active users. Weekly downloads rose from approximately 778 at the start of the quarter to about 868 by the end. Active users increased steadily, reaching around 7.7K in the final week of December.

ReelShort - Short Movie & TV by NewLeaf Publishing had a varied performance. Weekly revenue peaked at $864 in the last week of December. Downloads saw a notable spike in early November, reaching around 1.8K. Active users increased significantly, peaking at around 3.2K mid-November before settling at approximately 2.7K by the end of the quarter.

Lastly, Chips Puzzle Master from Word Puzzle & Fun Games For Free showed steady growth in downloads and active users. Weekly downloads increased from around 89 at the start of the quarter to approximately 403 by the end. Active users also rose steadily, reaching around 2.1K in the final week of December.

These insights come from Sensor Tower, where more detailed analytics can be found.