Top 5 Entertainment Apps on iOS in Brazil Q4 2023

Overview of Top 5 Entertainment Apps in Brazil for Q4 2023

In the fourth quarter of 2023, the top entertainment apps on the iOS platform in Brazil exhibited diverse trends in terms of weekly downloads, revenue, and active users. Below, we delve into the performance of TikTok, Netflix, Amazon Prime Video, Globoplay: Novelas, séries e +, and HBO Max: Stream TV & Movies.

TikTok

TikTok experienced a fluctuating trend in weekly revenue, peaking at approximately $148K in the last week of October. Weekly downloads for the app saw a decline mid-quarter, dropping to around 90K in the week of November 13, but rebounded to nearly 197K by Christmas week. The app maintained a stable number of active users, hovering around 5.6M throughout the quarter.

Netflix

Netflix showed a consistent weekly revenue, with minor fluctuations, peaking at roughly $42K in early December. Weekly downloads for Netflix increased towards the end of the quarter, reaching about 123K in the last week of December. Active users saw a general upward trend, culminating at around 3.2M by the end of the quarter.

Amazon Prime Video

Amazon Prime Video did not generate any weekly revenue during this period. However, it saw a steady increase in weekly downloads, peaking at approximately 67K in the last week of December. Active users also showed an overall positive trend, reaching around 307K in the final week of the quarter.

Globoplay: Novelas, séries e +

Globoplay recorded strong weekly revenue throughout the quarter, peaking at about $369K at the end of October. Weekly downloads varied, reaching a high of approximately 93K in the week of November 20. The number of active users also fluctuated, with a notable peak of around 695K in the same week.

HBO Max: Stream TV & Movies

HBO Max had a robust performance in terms of weekly revenue, peaking at around $237K in late October. Weekly downloads saw a peak of approximately 60K in late November. Active users for HBO Max showed a steady increase, reaching around 574K in the same period.

For more detailed insights and data, visit Sensor Tower.