Top 5 Entertainment Apps on Android in Brazil Q4 2023

The fourth quarter of 2023 saw significant activity in the entertainment app category on the Android platform in Brazil. Here’s a look at how the top five apps performed, based on data from Sensor Tower.

Pluto TV: Watch Movies & TV experienced notable fluctuations in weekly downloads, starting the quarter with around 265K and peaking at approximately 461K in the week of November 27. Active users saw a general decline from 1.27M in late September to around 993K by the end of December.

Netflix maintained a steady increase in weekly downloads, beginning at 201K and reaching a high of nearly 267K in the final week of December. The app's active users fluctuated throughout the quarter, starting at 19.6M and ending with a peak of 20.8M in the last week.

Globoplay: Futebol Brasileiro! showed strong revenue performance, peaking at $543K in early December. Weekly downloads saw a high of around 292K in mid-October but decreased to about 142K by the end of December. Active users also had a downward trend, starting at 4.38M and ending at 3.91M.

YouTube Kids saw consistent weekly downloads, ranging from 165K to 232K, with a peak in late October. Active users also showed growth, rising from 4.83M in late September to 5.34M by the end of December.

Disney+ had a steady weekly revenue increase, reaching a peak of $200K in mid-December. Downloads fluctuated, peaking at 216K in early October and ending the quarter at around 137K. Active users saw a significant rise, starting at 1.66M and reaching over 2.06M by the end of December.

These trends highlight the dynamic nature of the entertainment app market in Brazil. For more detailed insights and data, visit Sensor Tower.