AI Insights · Timothy · October 2023
Top 5 Entertainment Apps on iOS in Brazil Q3 2023
In Q3 2023, TikTok, Netflix, Amazon Prime Video, Globoplay, and Star+ led the entertainment category on iOS in Brazil, showcasing varying trends in downloads, revenue, and active users.
During the third quarter of 2023, the top 5 entertainment apps on iOS in Brazil — TikTok, Netflix, Amazon Prime Video, Globoplay: Novelas, séries e +, and Star+ — demonstrated dynamic performance in terms of weekly downloads, revenue, and active users.
TikTok
TikTok showed a notable increase in weekly revenue, peaking at approximately $144K in late September. Weekly downloads fluctuated, reaching a high of around 289K in mid-September. Active users remained relatively stable, averaging around 5.8M throughout the quarter.
Netflix
Netflix experienced consistent weekly revenue, averaging around $45K. Downloads saw a significant spike to 376K in late July, while active users hovered around 3M, showing some fluctuation but largely maintaining stability.
Amazon Prime Video
Amazon Prime Video had a varied performance in downloads, peaking at about 134K in mid-July. Active users showed a general upward trend, reaching approximately 303K in early July and stabilizing around 257K by the end of September.
Globoplay: Novelas, séries e +
Globoplay: Novelas, séries e + achieved substantial weekly revenue, peaking at roughly $423K in mid-August. Downloads saw a high of 75K during the same period. Active users demonstrated growth, peaking at around 777K, with a slight decline towards the end of the quarter.
Star+
Star+ showed a steady increase in weekly revenue, peaking at approximately $115K in late August. Downloads varied, hitting a high of about 75K in late August. Active users saw a significant rise, reaching around 533K by the end of August.
For more detailed insights and trends, visit Sensor Tower.