AI Insights · Timothy · July 2023
Top 5 Entertainment Apps Performance in Ghana Q2 2023
An overview of the top 5 entertainment apps in Ghana during Q2 2023, including trends in downloads, revenue, and active users. Data provided by Sensor Tower.
In the second quarter of 2023, the entertainment app market in Ghana saw varying trends among the top 5 applications. Here’s a detailed look at the performance of these leading apps, based on data from Sensor Tower.
TikTok maintained its dominance with a consistent increase in weekly revenue, peaking at around $4.9K in the last week of June. Weekly downloads showed fluctuations, with a notable dip to 106K in late May, but rebounded to 145K by the end of June. Weekly active users remained strong, hovering around 4.7M throughout the quarter.
Amazon Prime Video saw moderate growth in both downloads and revenue. Weekly revenue peaked at $503 in mid-June, while weekly downloads fluctuated, reaching a high of 2.5K at the end of May. Active users increased steadily, peaking at 5.5K in the last week of June.
Showmax experienced a steady revenue stream, with minor fluctuations and a peak of $357 in early May. Downloads showed a downward trend, dipping to 1.8K in mid-June but slightly recovering to 2.2K by the end of the quarter. Active users saw a gradual decline from 156K in late March to 123K by the end of June.
Pocket FM: Audio Series demonstrated consistent revenue growth, peaking at $626 in mid-May. Downloads were variable, with a significant drop to 2.7K in early June, but a slight recovery to 3.3K by the end of the quarter. Active users remained relatively stable, fluctuating around 14K to 17K.
Shahid - ﺷﺎﻫﺪ showed modest performance with weekly revenue peaking at $349 in early April. Downloads were minimal, with a noticeable decrease to just 22 by mid-June. Active users also saw a decline, dropping from 725 in late March to 357 by the end of June.
For more detailed insights and data, visit Sensor Tower.