AI Insights · Timothy · July 2023
Top 5 Entertainment Apps on Unified Platform in Africa in Q2 2023
In Q2 2023, the top entertainment apps on a unified platform in Africa showed varied performance trends in downloads, revenue, and active users. Discover how Disney+, TikTok, Showmax, Shahid, and Amazon Prime Video performed.
In Q2 2023, the top 5 entertainment apps on a unified platform in Africa demonstrated diverse performance trends in terms of downloads, revenue, and active users. Here's a closer look at how each app fared during this period, based on data from Sensor Tower.
Disney+ saw a significant fluctuation in weekly revenue, starting at around $277K and peaking at $345K by the end of June. Weekly downloads exhibited a mixed trend, beginning at approximately 52K and reaching a high of 50K in the last week of June. Active users showed a steady increase from about 512K in March to 549K in the final week of June.
TikTok experienced consistent performance with weekly revenue ranging from $203K to $320K. Weekly downloads remained strong, starting at around 1.37M and peaking at 1.63M mid-June. Active users for TikTok also showed growth, starting at 39.7M and climbing to 43.5M by the end of the quarter.
Showmax had relatively stable revenue, fluctuating between $56K and $74K. Downloads began at 59K and showed a slight decline before stabilizing around 55K towards the end of the quarter. Active users for Showmax saw a slight decrease, starting at about 853K and ending at roughly 750K.
Shahid - ﺷﺎﻫﺪ exhibited a downward trend in revenue initially but recovered to reach $34K by the end of June. Downloads showed an interesting pattern, starting at 351K, dropping to around 63K, and then climbing back to 97K. Active users followed a similar trend, starting at 678K, dipping mid-quarter, and then rising back to 446K.
Amazon Prime Video maintained a steady revenue stream, ranging between $25K and $28K. Downloads saw fluctuations, starting at 40K, peaking at 92K in early April, and stabilizing around 63K by the end of June. Active users showed a slight increase from 317K to nearly 340K over the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.