Top 5 Books Apps Performance in Kenya Q2 2023

In Q2 2023, the top 5 books applications in Kenya showed varied performance trends across weekly downloads, revenue, and active users. Here’s a closer look at how each app fared, based on data from Sensor Tower.

Audible: Audio Entertainment from Audible, Inc. experienced fluctuations in its weekly revenue, peaking at around $1.8K in the first week of May. Weekly downloads saw a significant spike in the week of May 22, reaching 1K before stabilizing around 270-310 in June. Weekly active users increased notably in the same week, hitting 1.8K, before settling between 800 and 1.1K towards the end of the quarter.

GoodNovel - Stories & Novels by SINGAPORE NEW READING TECHNOLOGY PTE. LTD. maintained steady weekly revenue, averaging around $1.5K to $1.7K, with a peak of $1.7K in mid-May. Weekly downloads saw a consistent rise, culminating in 2.9K by the end of June. Active users fluctuated, starting at 9.8K and peaking at 11.2K in mid-June before slightly declining to 9.7K in the final week.

Everand: Ebooks and audiobooks from Scribd showed modest weekly revenue, peaking at $785 in early May and closing the quarter at $718. Weekly downloads were generally low but saw a notable increase to 382 in the last week of June. Active users remained stable, ranging between 3.1K and 4.7K throughout the quarter.

MoboReader-The Alpha King by CHANGDU (HK) TECHNOLOGY LIMITED demonstrated strong growth in weekly revenue, reaching $877 in the first week of June. Downloads spiked to 1.4K in the first week of May and fluctuated between 300 and 1.2K in June. Active users saw a significant increase, peaking at 5K in early June before ending the quarter at 3K.

Joyread-Fantasy Novel from UREAD GLOBAL PTE. LTD. had a relatively stable weekly revenue, averaging around $550 to $670. Downloads peaked at 1.4K in the first week of May, with fluctuations around 400-600 in June. Active users showed a consistent trend, peaking at 1.7K in early May before stabilizing around 1.1K to 1.3K in June.

For more detailed insights and trends, visit Sensor Tower.