AI Insights · Timothy · July 2023
Top 5 Entertainment Apps on iOS in South Africa - Q2 2023
Explore the performance of the top 5 entertainment apps on iOS in South Africa during Q2 2023. Discover trends in downloads, revenue, and active users.
During the second quarter of 2023, the top 5 entertainment apps on iOS in South Africa demonstrated notable trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive view of the app performance throughout this period.
Disney+ saw fluctuations in weekly revenue, peaking at around $37K in the week of April 24 and again in late May and June. Downloads remained relatively stable, starting at approximately 4.7K in early April and ending at 4.8K by June 26. Active users showed a steady increase from 57.9K at the beginning of the quarter to 60.6K by the end.
TikTok experienced consistent weekly revenue, ranging between $15.8K and $24.2K, with a notable peak at the end of May. Downloads showed some variability, starting at 30.3K in late March, dropping mid-quarter, and then rebounding to 25.2K by the end of June. Active users steadily increased, reaching 838K by the last week of June.
Netflix maintained steady weekly revenue, with a high of $20.4K in late April. Downloads fluctuated throughout the quarter, peaking at 12K in mid-May and ending at 10.3K by June 26. Active users saw a slight overall increase, starting at 233K and rising to 245K by the end of the quarter.
Amazon Prime Video showed stable weekly revenue, with peaks at around $19.8K in April and $19.5K in late June. Downloads were relatively stable, starting at 2.6K in late March and ending at 3.2K by the end of June. Active users remained consistent, averaging around 23.8K throughout the quarter.
BritBox: The Best British TV exhibited lower revenue compared to other apps, peaking at $3.3K in mid-June. Downloads fluctuated slightly, starting at 446 in late March and ending at 345 by June 26. Active users remained relatively steady, averaging around 2K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.