AI Insights · Timothy · July 2023
Top 5 Entertainment Apps on iOS in UAE Q2 2023
In Q2 2023, TikTok, Shahid, Disney+, WePlay, and OSN+ showcased diverse performance trends in the UAE's entertainment app sector on iOS.
During the second quarter of 2023, the top five entertainment apps on iOS in the United Arab Emirates demonstrated varying performance trends in terms of downloads, revenue, and active users. Here’s a closer look at the data, sourced from Sensor Tower.
TikTok displayed a robust performance in weekly revenue, peaking at approximately $672K in the last week of June. The app saw a slight dip in downloads mid-May, but recovered, reaching around 27K weekly downloads by the end of June. Active users remained strong, with a peak of roughly 1.58M in the final week of the quarter.
Shahid - ﺷﺎﻫﺪ had a mixed quarter. Weekly revenue started at around $260K in late March, then fluctuated, ending at approximately $218K in late June. Downloads showed a downward trend, starting from 13.7K and dropping to around 2.7K by the end of the quarter. Active users saw a decrease from 37.8K to about 24.7K over the same period.
Disney+ experienced notable spikes in weekly revenue, most significantly in early June with approximately $203K. Weekly downloads saw a steady increase, reaching around 8K by the end of June. The platform's active users also grew, from around 52.4K at the start of the quarter to nearly 60K by the end.
WePlay (ويبلاي) - Game & Chat showed variability in its weekly revenue, peaking at around $80K in the last week of June. Downloads fluctuated, starting at 5.2K and ending at around 5.2K in late June. Active users peaked at about 22.4K in the final week of the quarter.
OSN+ experienced steady growth in weekly revenue, reaching approximately $43K by the end of June. Downloads showed minor fluctuations, peaking at around 3.1K in mid-June. Active users saw a slight increase, reaching about 18.1K by late June.
For more detailed insights and analysis on app performance, visit Sensor Tower.