Top 5 Entertainment Apps Performance in Romania Q1 2023

In the first quarter of 2023, the top 5 entertainment apps in Romania showcased varied performance trends across downloads, revenue, and active users. Here's a detailed look at how these apps fared.

TikTok maintained a strong presence with weekly revenue peaking at approximately $571K in the last week of December 2022. Despite a slight decline to about $387K by late February, it recovered to around $454K by the end of March. Weekly downloads fluctuated, peaking at nearly 107K in mid-February, but dropped to approximately 52K by the end of March. Active users remained relatively stable, hovering around 4.4M throughout the quarter.

Disney+ experienced a peak in weekly revenue of around $130K in mid-February. Downloads saw a declining trend from approximately 42K at the end of December to about 16K by the end of March. Active users showed a consistent upward trend, growing from around 314K at the start of the quarter to nearly 390K by mid-March, before settling at approximately 363K at the end of the quarter.

HBO Max: Stream TV & Movies showed a steady increase in weekly revenue, peaking at about $37K in early March. Downloads had a downward trend, starting from approximately 16K at the end of December and dropping to around 8.4K by the end of March. Active users saw a slight decline from around 124K at the start of the quarter to approximately 105K by the end of March.

AntenaPLAY saw a varied performance with weekly revenue peaking at around $29K in mid-February. Downloads fluctuated, peaking at approximately 5.5K in mid-March before falling to about 3.4K by the end of the quarter. Active users showed a positive trend, increasing from around 7.2K at the start of the quarter to about 12.1K by mid-March, then stabilizing around 10.8K by the end of March.

Netflix had a steady weekly revenue, peaking at around $13K in early March. Downloads showed a downward trend from approximately 49K at the start of January to about 18.5K by the end of March. Active users experienced a decline from around 1M at the start of the quarter to about 865K by the end of March.

These insights are derived from Sensor Tower's data, providing a comprehensive view of app performance in Romania. For more detailed insights, visit Sensor Tower.