Top 5 Entertainment Apps in Madagascar in Q1 2023

Throughout the first quarter of 2023, the top five entertainment applications in Madagascar exhibited diverse performance trends in terms of downloads, revenue, and active users. This data, sourced from Sensor Tower, provides insights into the evolving landscape of digital entertainment in the region.

HBO Max: Stream TV & Movies experienced a steady increase in weekly revenue, peaking at approximately $732 in the final week of February. Weekly downloads fluctuated slightly, with a notable peak of 30 in the week of March 20. Active users saw a consistent rise, reaching 333 by the end of March.

Twitch: Live Streaming demonstrated stable weekly revenue, maintaining figures around $200-$270 throughout the quarter. Downloads showed a significant peak at 138 in the last week of March. The number of active users reached its highest point at 3.2K in the same period.

Crunchyroll saw a notable increase in weekly revenue, culminating at $359 in the last week of March. Downloads remained relatively stable, peaking at 133 in the first week of January. Active users showed a slight fluctuation, ending the quarter with 1.9K.

Amazon Prime Video maintained a steady download rate, with a peak of 208 in the last week of January. Revenue showed a notable peak of $153 in mid-March. Active users remained consistent, hovering around 1.8K to 1.9K throughout the quarter.

Netflix led the category with impressive figures in active users, reaching a peak of 39K in the third week of March. Downloads were consistently high, with a peak of 2.5K in the first week of January. Revenue varied, with a notable spike at $120 in mid-March.

These insights from Sensor Tower reveal the dynamic nature of the entertainment app market in Madagascar. For more detailed analysis and data, visit Sensor Tower.