AI Insights · Timothy · April 2023
Top 5 Entertainment Apps in Brazil for Q1 2023: Unified Platform Performance
Explore the performance trends of the top 5 entertainment apps in Brazil for Q1 2023, including downloads, revenue, and active users.
In the first quarter of 2023, the top 5 entertainment apps in Brazil showed varied performance in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into these trends across a unified platform, combining both iOS and Android metrics.
Globoplay: Novelas, séries e + experienced significant fluctuations in weekly downloads and revenue. Weekly downloads peaked at around 570K in mid-January before declining to approximately 137K by the end of March. Revenue trends were also noteworthy, starting at about $725K and peaking at nearly $1.45M in mid-January before stabilizing around $873K by the end of March. The app's active users saw a rise to 8.9M in mid-January but tapered off to approximately 5.3M by the end of the quarter.
HBO Max: Stream TV & Movies showed a relatively consistent performance throughout Q1. Weekly downloads peaked at around 454K in mid-January, with a slight dip to about 225K by the end of March. Revenue trends were stable, with weekly revenue hovering around $523K to $590K, ending the quarter at approximately $470K. Active users increased to 3.4M in late February before declining to about 2.4M by the end of March.
Disney+ had a solid quarter with weekly downloads peaking at 308K in early January, followed by a gradual decline to around 150K by the end of March. Revenue remained steady, fluctuating between $324K and $414K, ending the quarter at approximately $322K. Active users showed a slight decrease from 2.6M in early January to around 2M by the end of March.
Star+ exhibited consistent performance with weekly downloads peaking at around 303K in early January and gradually dropping to approximately 164K by the end of March. Revenue trends were stable, ranging from $167K to $191K, ending the quarter at about $167K. Active users increased to 3.7M in late February before stabilizing around 3.1M by the end of March.
Crunchyroll saw moderate growth in weekly downloads, peaking at about 152K in late February and ending the quarter at approximately 97K. Revenue trends were stable, ranging from $144K to $173K, ending the quarter at around $154K. Active users showed an upward trend, peaking at approximately 1M in late March.
For more detailed insights and data, visit Sensor Tower.