AI Insights · Timothy · April 2023
Top 5 Entertainment Apps on iOS in Mexico Q1 2023
The first quarter of 2023 saw significant activity in the iOS Entertainment app sector in Mexico, with TikTok, Netflix, HBO Max, Disney+, and ViX leading the charge. Sensor Tower data reveals trends in downloads, revenue, and active users.
In the first quarter of 2023, the iOS Entertainment app landscape in Mexico showcased impressive performances from TikTok, Netflix, HBO Max: Stream TV & Movies, Disney+, and ViX: TV, Fútbol y Noticias. Here’s a closer look at their performance metrics, based on Sensor Tower data.
TikTok experienced robust weekly downloads, peaking at approximately 255K in mid-January. The app's weekly revenue showed an upward trend, reaching around $87K in early February. Active users remained strong throughout the quarter, with numbers hovering around 9M towards the end of March.
Netflix maintained a steady weekly revenue, peaking at about $61K in late February. Weekly downloads saw a high of roughly 97K in the first week of January. Active users showed a slight decline, starting at around 2.8M in late December and ending at 2.2M by the end of March.
HBO Max: Stream TV & Movies demonstrated strong weekly revenue, peaking at approximately $404K in mid-March. Weekly downloads reached a high of about 59K in mid-January, while active users varied, hitting around 680K in early March before declining to 549K at the end of the quarter.
Disney+ saw significant weekly revenue, peaking at around $570K in early January. Weekly downloads were steady, with a high of about 51K in late December. Active users fluctuated, starting at approximately 775K in late December and ending at around 580K by the end of March.
ViX: TV, Fútbol y Noticias had notable weekly revenue, peaking at approximately $156K in the first week of January. Weekly downloads were consistent, reaching around 44K in mid-January. Active users saw a peak of about 266K in mid-January, ending the quarter at around 190K.
For more detailed insights and comprehensive data, visit Sensor Tower.