Top 5 iOS Entertainment Apps in the Middle East: Q1 2023

In the first quarter of 2023, the Middle Eastern iOS entertainment app market showcased significant activity. Leading the pack were TikTok, Shahid - ﺷﺎﻫﺪ, Netflix, WePlay (ويبلاي) - Game & Chat, and OSN+. Here's a closer look at their performance:

TikTok from TikTok Ltd. saw fluctuating trends throughout Q1 2023. Weekly revenue peaked at around $1.98M in late February, with a notable high of $1.90M in the final week of March. Weekly downloads ranged between 94K and 138K, while active users slightly declined from 9.9M to 9.2M by the end of the quarter.

Shahid - ﺷﺎﻫﺪ by MBC Group experienced a strong increase in weekly revenue, reaching approximately $1.18M in mid-March. Downloads spiked to 177K during the same period, and active users grew significantly from 257K to 490K by the end of March.

Netflix from Netflix, Inc. showed consistent performance, with weekly revenue hovering around $85K to $153K. Downloads remained steady, averaging around 33K to 49K per week. Active users saw a gradual decline, starting at 1.14M and ending at 866K by late March.

WePlay (ويبلاي) - Game & Chat from WEJOY PTE. LTD. displayed stable weekly revenue, peaking at $208K in late February. Downloads varied between 22K and 41K, while active users slightly increased from 208K to 246K over the quarter.

OSN+ by Anghami showed a steady rise in weekly revenue, reaching up to $186K in late February. Downloads were consistent, ranging from 13K to 29K, and active users saw a gradual increase from 112K to 140K by the end of March.

These insights are based on data from Sensor Tower, which provides more in-depth analysis and trends for these and other applications.