Top 5 Entertainment Apps on iOS in Netherlands, Q1 2023

In Q1 2023, the top 5 entertainment apps on iOS in the Netherlands demonstrated diverse trends in weekly downloads, revenue, and active users. Here are the key insights from Sensor Tower's data for Disney+, TikTok, Netflix, HBO Max: Stream TV & Movies, and Viaplay: Movies & TV Shows.

Disney+ started the quarter with a significant weekly download count of 21K, which gradually declined to around 6.8K by the end of March. Weekly revenue peaked at approximately $248K in mid-January and mid-February, with a general downward trend towards the end of the quarter, settling at about $138K. Weekly active users saw a decrease from 457K at the start of the quarter to 356K by the end of March.

TikTok experienced fluctuations in its weekly downloads, starting at 19.8K and peaking at 24.9K in early January, before declining to 12.7K in the final week of March. Its weekly revenue showed varied performance, peaking at around $140K in late January and ending the quarter at $133K. The app maintained a relatively stable active user base, starting at 1.99M and slightly decreasing to 1.92M by the end of March.

Netflix saw a steady decline in weekly downloads from 15.3K at the start of the quarter to about 7.3K by the end of March. Revenue trends also varied, with a peak of approximately $86.6K in late January and fluctuating around $55K to $69K towards the end of the quarter. The active user base decreased from 1.11M at the start of the quarter to 919K by the end of March.

HBO Max: Stream TV & Movies showed a peak in weekly downloads of 31.5K in mid-January, with a decline to about 9.9K by the end of March. Revenue saw a significant peak of around $82.2K in early March but generally hovered around $30K to $46K throughout the quarter. Active users showed a minor decline from 164K at the start to 148K by the end of March.

Viaplay: Movies & TV Shows had an interesting trend in weekly downloads, starting at 23.2K and showing a significant peak of 22.4K in late February, before ending at 12.5K in the final week of March. Revenue saw an increase from $31K at the start to around $55K in late February, stabilizing around $33K to $44K towards the end of the quarter. Active users had a slight fluctuation, starting at 214K and ending at 182K by the end of March.

These insights from Sensor Tower provide a comprehensive overview of the performance of these top entertainment apps in Q1 2023. For more detailed analytics and trends, visit Sensor Tower.