Performance of Top 5 iOS Books Apps in Nigeria for Q1 2023

The first quarter of 2023 saw varied performance trends among the top 5 books apps on iOS in Nigeria. Here’s a closer look at the weekly downloads, revenue, and active users for these apps.

GoodNovel - Stories & Novels experienced a decrease in weekly revenue, starting at around $1.6K in late December and dropping to approximately $646 by the end of March. Weekly downloads for this app peaked at 943 in early January but fell to 219 by the end of the quarter. Active users started at 3.6K and saw fluctuations, ending the quarter at 3.5K.

Audible: Audio Entertainment had a mixed quarter with weekly revenue reaching a high of $1.6K in mid-January before settling at around $685 by late March. Weekly downloads showed a modest peak of 297 in early January, declining to 141 by the end of March. Active users remained relatively stable, fluctuating between 1.4K and 1.6K throughout the quarter.

Everand: Ebooks and audiobooks saw its weekly revenue peak at $1.6K in mid-February, before declining to around $649 by the end of March. Weekly downloads were consistent, averaging around 200, with a slight peak of 301 in early January. Active users maintained a steady trend, hovering around 2.1K to 2.4K throughout the quarter.

MoboReader-The Alpha King had a notable increase in weekly downloads, peaking at 704 in late March. Revenue also saw some fluctuations, starting at $567 in late December, peaking at $791 in early January, and then declining to $227 by the end of March. Active users showed an upward trend, ending the quarter at 1.8K.

Joyread-Fantasy Novel exhibited a significant spike in weekly downloads, reaching 1K in early March, but fell to 161 by the end of the quarter. Revenue saw a high of $890 in early February but dropped to $114 by late March. Active users saw a peak of 2.1K in early March, ending the quarter at 1.3K.

For more detailed insights and data, visit Sensor Tower.