Top 5 Entertainment Apps on Android in Madagascar, Q1 2023

In the first quarter of 2023, the entertainment app landscape on the Android platform in Madagascar showcased interesting trends in downloads and active users. Below is a detailed look at the top 5 apps, based on data from Sensor Tower.

Telma TV, developed by TELMA, saw a significant spike in weekly downloads, peaking at around 13.9K in the week of January 30. Another notable increase occurred in the week of March 20, with downloads reaching approximately 11.9K.

Netflix, from Netflix, Inc., maintained a steady download rate throughout the quarter. Downloads ranged between 1.5K and 2.2K weekly. The app's weekly active users showed a consistent upward trend, starting from about 30.6K at the beginning of the quarter and peaking at 34.7K in the week of March 20.

Airtel TV, by Airtel Africa, experienced a surge in downloads early in February, hitting a peak of approximately 3K in the week of February 13. This growth was mirrored in its active users, which grew from around 1.2K in mid-January to about 3.5K by the end of March.

CANAL+, Live and catch-up TV, from GROUPE CANAL+, saw a steady download rate, fluctuating between 1K and 2.1K weekly. Active users remained relatively stable, with a slight increase towards the end of the quarter, reaching approximately 6.6K in the week of March 20.

FB Lite Tips Messenger, published by TokenStaff, had a remarkable rise in downloads, especially notable from late February onwards, peaking at around 2.6K in the week of March 20. The active user base also grew significantly, starting from just 13 in late February and reaching nearly 5.1K by mid-March.

For more detailed insights and data, visit Sensor Tower.