Top 5 Entertainment Apps on Android in Latin America, Q1 2023

In the first quarter of 2023, the top five entertainment apps on the Android platform in Latin America showed varied performance trends. Below is a detailed analysis of their weekly downloads, revenue, and active users.

Netflix saw a consistent decline in weekly downloads from 883K at the end of December to about 638K by the end of March. The number of weekly active users also followed a downward trend, starting at approximately 52M and dropping to around 43M by the end of the quarter.

Pluto TV: Watch Movies & TV experienced fluctuations in weekly downloads, with a notable peak of 1.1M in mid-March. The number of weekly active users increased significantly, rising from around 3.7M at the end of December to approximately 4M by the end of March.

ViX: TV, Deportes y Noticias exhibited strong download numbers early in the quarter, peaking at 1.4M in late January. Weekly revenue remained relatively stable, averaging around $60K to $65K. The app's active users, however, saw a slight decline from about 5.8M in January to approximately 4.8M by the end of March.

HBO Max: Stream TV & Movies showed steady weekly revenue, peaking at around $520K in mid-March. Downloads fluctuated, reaching a high of 836K in mid-January but declining to about 555K by the end of March. Active users also saw fluctuations, peaking at approximately 7.5M in late February before dropping to around 6M by the end of March.

Disney+ maintained a steady weekly revenue, averaging around $430K to $450K throughout the quarter. Download numbers started strong at 729K in early January but gradually decreased to approximately 460K by the end of March. The number of active users also declined from around 8M at the beginning of January to about 6.6M by the end of the quarter.

These performance metrics highlight the dynamic landscape of entertainment apps in Latin America. For more in-depth insights and data, visit Sensor Tower.